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Hi, I'm Runalisa Sinha.  

I am a versatile and results-driven User Experience Designer with 15 years of experience across IT, Banking, and FinTech.

I lead research-driven, strategic design initiatives to create intuitive, scalable products that boost customer engagement and business outcomes.

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Recent Work

Redesign Automate Evolve

Led a research-driven UX modernization initiative focused on improving workflow efficiency, usability, and scalability — transforming complex enterprise interfaces into intuitive,
high-confidence user experiences.

Goals & Outcomes

  • 30% faster form creation
  • Rule builder efficiency 100%
  • Increased adoption & customer satisfaction
  • Established personas + research practices for future roadmap

Data Observability

Design a unified, intuitive data observability experience to help enterprise users monitor, trust, and act on data quality in real time.

Goals & Outcomes

  • Increase data trust and visibility
  • Simplify anomaly detection workflows, enhance usability
  • Faster issue resolution
  • Enhanced user efficiency
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Nearbuy

A complete UX overhaul of the Nearbuy app — redefining navigation, scaling the IA, and designing new categories like Fashion & Goods from the ground up.

Goals & Outcomes

  • Scaled the Information Architecture and launched the new Fashion & Goods category
  • Redesigned the checkout flow for clarity and efficiency
  • Improved navigation and overall app usability
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PROJECTS

Professional Experience

2020 - Present

Precisely Holdings, LLC (Principal User Experience Designer)

  • Led the complete redesign of Automate Composer Solutions (Form Builder, Workflow Designer, Solution Summary), driving 25% faster form creation and 100% improvement in rule-building efficiency for enterprise users.

  • Designed a next-gen observability platform with real-time anomaly detection and automated alerts; developed user journeys and high-fidelity Figma prototypes, achieving 100% adoption by target users.

2015 - 2020

Pitney Bowes Inc. (Advisory User Experience Designer)

  • Designed and delivered a scalable Metadata Insights platform with core capabilities including Business Glossary, Discovery, and Scorecarding, strengthening governance and standardization across the enterprise.

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2015 - 2016

Nearbuy (Lead Interaction Designer)

  • Redesigned and streamlined checkout experiences across web and mobile platforms, improving conversion rates and significantly reducing cart abandonment.

  • Restructured site architecture to support expanded product categories,boosting product discoverability and simplifying user navigation.

2013 - 2015

Qyuki Digita Media (Senior Interaction Designer)

2012 - 2013

Kony Solutions (Senior Interaction Designer)

2010 - 2012

Geodesic Ltd. (Senior Interaction Designer)

Contact

Email me at: runalisa3001@gmail.com 


Call me at: +91 9321641823

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